393. SPEED TO LEAD: THE SIMPLE HABIT THAT CLOSES MORE DEALS
You’ve nailed your location. Your marketing’s dialed in. But if your leads aren’t turning into members… there’s a good chance your speed to lead is the culprit. In this episode, Jamie breaks down why fast lead response is more than a “nice to have”; it’s one of the biggest drivers of sales success (or failure) […]
392. LESLIE BAILEY’S SECRET SAUCE FOR COWORKING: FOOD, EVENTS, AND CORPORATE SPONSORS
In this episode, I talk with Leslie Bailey, founder and CEO of Indy Maven and the powerhouse behind Maven Space, a coworking space that was as bold and layered as Leslie herself. Leslie never set out to run a coworking space. What began as a media company and newsletter for women in Indianapolis quickly snowballed […]
391. SERVING PURPOSE WITH PROFIT: HOW JOEL BALLEW IS DOING GOOD AND DOING WELL WITH COWORKING IN LATIN AMERICA
Ever wonder what it’s like to build a coworking space outside the U.S. from scratch, in another language, with a whole new playbook? Joel Ballew is the Chief People Officer at Coventus Space in Barranquilla, Colombia, and he’s not your average operator. He moved his family from Georgia to Colombia, sold his dream business, learned […]
307. PART I – AUTOMATING YOUR COWORKING SPACE OPERATIONS SO YOUR TEAM CAN FOCUS ON THE HUMANS
Alt Space: 7 locations, no employees, hundreds of happy customers… In this podcast, I talk with Brian Watson, founder of Alt Space, about how automation makes sub-5,000 sq/ft coworking possible while increasing reliability and consistency for customers. He walks through the four customer types that the Alt Space automation program ideally serves. He describes how […]
COWORKING SPACES – KEY PERFORMANCE INDICATORS FOR SUCCESS
Setting goals and tracking progress towards them is important to running any successful business. Here’s a famous quote attributed to Yogi Berra: THIS ARTICLE COVERS: A Key Performance Indicator, or KPI is: “A quantifiable measure used to evaluate the success of an organization, employee, etc. in meeting objectives for performance.” — GOOGLE DICTIONARY There are […]
COWORKING SALES FUNNEL DISSECTED
“If you build it, they will come.” This is the line from the 1989 movie Field of Dreams that has led small business owners down the path of failure for decades. There are a few other reasons that businesses fail, which I addressed in episode #83 – Top 5 Reasons Why Coworking Spaces Fail. The […]
TOP 10 CHECKLIST FOR FINDING YOUR NEXT COWORKING SPACE
WHEN SHOULD YOU START LOOKING AT A COWORKING SPACE? Initiating the search process for a coworking space can feel intimidating, it’s sort of the “this sh*t’s getting real” point. If you commit to doing a space, start your search process before you think you’re ready (or feel ready). Three reasons for starting before you feel […]
GIVING TOURS WITH A FOCUS HIGHER UP ON THE HIERARCHY OF NEEDS
When you think about different ways to improve your tour of your coworking space for a potential member, you often think about things like pricing or how to close the deal. I had a podcast listener email a question that really resonated with me about tours. She wanted to know what tangible items needed to […]
COWORKING KEY PERFORMANCE INDICATORS – A GUIDE TO WHAT TO TRACK IN YOUR BUSINESS
One of the ways we’ve been building our coworking community here at Everything Coworking is through various social media platforms, such as our Facebook group and our private Slack channel. We have great conversations, but during one of those conversations there were a lot of similar questions: Between Michael Everts from Shared Space in Atlanta […]
HOW BIG SHOULD MY COWORKING SPACE BE?
How Big Should my Coworking Space Be? One of the first questions you should ask yourself is, how big should my coworking space be? This will drive a lot of the decisions you’ll make about this business from whether or not you pursue this full time to startup costs, to space search to product mix […]
