432. HOW ONE COWORKING OPERATOR TURNED EVENT SPACE INTO A SECOND REVENUE ENGINE

What happens when a coworking operator refuses to think small? Gina Schreck has built far more than a coworking space. Over the years, she’s transformed The Village from a 10,000-square-foot workspace into a 50,000-square-foot destination that combines coworking, wellness, events, and community under one roof. In this conversation, Gina shares the story behind that growth, […]
What a Full-Funnel Coworking Marketing Dashboard Looks Like

Every coworking operator eventually asks the same question: is our marketing actually working? This is the full-funnel marketing dashboard I build to answer it — one view that follows a prospect from the very top of the funnel all the way to booked revenue. It pulls website traffic and Google Business Profile activity at the […]