The coworking ethos promises a lot. Productivity, hospitality, community, networking, business growth, and more. I had a serious case of expectation failure when I toured two coworking spaces in the town next to mine…which was amplified when I joined one of them.
ON THIS EPISODE, WE TALK ABOUT:
- How frustrating the tour experience can be when you can’t easily find the front desk
- How going on a coworking space tour should feel like being on a great date
- How it’s easy to use industry buzzwords but much harder to actually execute on things like hospitality and community
- Why you should have someone shop your tour experience to see if your stated values align with the actual experience.
- Why I’m thinking harder about offering 10-day passes
- One approach you might take to kick-start your referral program
Everything Coworking Featured Resources:
- Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space
- Community Manager University
- Creative Coworking Partnerships: How to negotiate and structure management agreements from the landlord and operator perspective
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For the transcription of this episode, click here.
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