BEN WRIGHT IS HEAD OF FLEXIBLE OFFICE SOLUTIONS, SQUAREFOOT. HE IS ALSO THE FOUNDER OF UPSUITE, A DIGITAL PLATFORM THAT HELPS PEOPLE FIND AND BOOK FLEXIBLE WORK SPACE.
Ben is a former economist and a data nerd. His passion for data surfaces insights that help coworking space operators get access to market dynamics that they can act on.
ON THIS EPISODE, BEN AND I DISCUSS:
- The findings of Upsuite’s Q2 North American coworking data
- The return of demand in major cities such as NY and LA
- How operators are still working on getting to a cash flow positive occupancy rate
- How shopping is still lagging signing in many markets
- The challenge of digging out of deep COVID discounts for WeWork
- The return of small team demand – 4-8 seat requirements
- How the drop in supply is making demand feel higher in some markets
- Why he’s worried that the coworking sector isn’t ready for the return of demand.
Resources Mentioned in this Podcast:
- Ben Wright on Linkedin
- The Upsuite Q2 Coworking Market Trend Report
- Bill Bennet’s article on WeWork’s discounting strategy
Everything Coworking Featured Resources:
- Community Manager University
- Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space
- Creative Coworking Partnerships: How to negotiate and structure management agreements from the landlord and operator perspective
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For the transcription of this episode, click here.
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