317. The WeWork Conundrum: Why Unit Economics Matter and How Independent Operators Can Succeed

In this episode, we talk about why WeWork failed (the simplified version) and why WeWork’s failure isn’t correlated to the ability of an independent operator to be profitable and successful.

We cover:

• The short version of the rise and fall of WeWork

• WeWork’s historical focus on growth over unit economics. 

• How independent operators and asset owners can focus on unit economics, local market knowledge and sustainable growth to create and grow a profitable business

Resources Mentioned in this Episode:

• WeCrashed

• How I Did This: Expanded to Multiple Locations

• Our lemonade stand - the Pinterest version :)

Everything Coworking Featured Resources:

• Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

• Coworking Startup School - Phase 1: Validate

• Community Manager University

• The Everything Coworking Academy

• Follow Us on YouTube

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